Innovation strategies and training agency

Discover our agency

About us

Les 12 coups de minuit means the 12 strokes of midnight in French.
Les 12 Coups de Minuit symbolises the beginning of a new day, a new year, Les 12 Coups de Minuit symbolises revival.
It is our ambition, to clearly mark a turning point with a BEFORE & and AFTER.

Our goal is to intervene at that very key moment when your ambition is but a spark and to accompany its realisation and fulfilment.

We assist leaders in achieving their ambition of digital transformation.
Our know-how is our ability to offer tailored services with a structured methodology employee and client centic.


Omnichannel strategy

Elaborate and roll out omnichannel strategies, optimizing customer journey.

Retail Operations

Support operational excellence within retail network.


Design and develop bespoke training modules in line with the new digital usages

Years of professional experience
workshops facilitated
% ommitted by your side


Sucess stories

They trust us!


Case Studies

Groupe Clarins

Raise the digital literacy of the management teams

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Sanofi Pasteur

Accelerate the digital transformation through a reverse mentoring program

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A go-to-market strategy for the launch of a new omnichannel offer

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Air Liquide

Develop on a collaborative mode a strategic marketing plan

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PX Com

Launch of an Innovative multimedia application for in-flight passengers entertainment

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Western Union

Acquire offline and through Retail, customers for

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A team of more than 20 experts at the very heart of innovative & agile ecosystem (Design Thinking, UX, études marketing, communication, etc.)

Consultancy teams are composed for each mission according to the needs and required competencies. They are responsible for the quality of the deliverables and thrive to assist you in realizing your ambition.

Our values

We are driven by four key values:


Exceed standards, be professional, embrace our obsession with detail.

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The passion that drives us allows us to support you with the energy and positivity necessary for the accomplishment of your projects.

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We are doing everything we can to win it and we are redoubling our efforts to keep it and earn it over time.

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Our ability to challenge ourselves by considering that nothing has been taken for granted.

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Contact Details

26 Rue Henry Monnier 75009 Paris

Opening Hours

Monday - Friday 9:00 - 18:00


We will respond very quickly to your requests